From the outside in

Wednesday, February 2, 2011

Augmented Reality: After Dark, Get Surreal at the Exploratorium

via Beyond The Beyond by Bruce Sterling on 2/2/11

*Museums with a piece of the action. Press release:

“In October of last year, the MoMA in New York became the site of an unprecedented guerrilla art exhibit. Using Augmented Reality (AR) technology, a handful of artists planted two and three-dimensional art throughout the museum that could be viewed with smart phones.

“The Exploratorium’s After Dark: Get Surreal (February 3, 6-10 pm) is featuring new applications of this revolutionary AR technology: Researchers at the University of Tokyo will be offering After Dark goers a chance to taste a Meta Cookie. A visual and olfactory display system alters the texture and smell of what you perceive so that even though you’re eating a plain cookie, you’ll think you’re chomping on a strawberry, maple, orange or chocolate-covered delight (see more at http://www.youtube.com/watch?v=3GnQE9cCf84).

*Did you get that? Augmented gustatory and olfactory Reality! Smell-O-Vision, here we come!

“After Dark: Get Surreal will also serve as the unveiling of AR works by the Exploratorium’s own Rob Rothfarb: AR markers throughout the museum allow visitors using their iPhone or Android phones to become part of Magritte and Man Ray paintings. (((Man Ray A-OK for AR apps any time!)))

More info on the event: http://press.exploratorium.edu/after-dark-its-surreal-february-2011/


Onnesha Roychoudhuri
Exploratorium
Public Information Department
www.exploratorium.edu

Posted via email from The New Word Order

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