http://apache.ocad.ca/events_calendar/eventdetail.php?id=2574
Scott Smith: Design Fiction: Provoking the Future by Making It
Auditorium
5:45pm, Wednesday September 29, 2010
An Unfinished Business Lecture
Could we have had the iPhone without Star Trek? Can we create the next innovation without thinking about other possible worlds? What are we making out of our imaginations that will shape what’s next?
As an emerging area of thought and practice, Design Fiction provides us with a way of “thinking about doing what we see and imagine.” By making models or prototypes of the future, we expose, test and probe further into it, exploring scenarios as use cases, as they are assumptions about the future made reality. Scott Smith of Changeist will take us on a journey to see where Design Fiction has come from, its impact on a generation unwittingly raised on it, and how designers, creatives, strategists, and other future-minded professions among us are applying it to actively provoke possible futures that we prefer.
About the speaker
Scott Smith is the founder, principal and vision behind Changeist, a foresight, strategy and innovation lab created to find opportunities and develop new market spaces where technology and emerging behaviors intersect. He has over 15 years of experience as a futurist and strategist at global research firms, developing new tools for capturing and mapping insights. Prior to founding Changeist, he was a futurist with a Washington-based consulting firm, helping brands such as Nokia, Honda, Herman Miller, P&G, and McDonald’s anticipate change and build roadmaps to better futures. Scott has spoken at events such as LIFT08 and LIFT07 in Geneva, and 2007’s SxSW.
Torch Innovation. We think differently about how and what people learn. We offer a series of lectures, workshop, and community events that focus and provide a different perspective on creativity, design, and innovation and provide attendees with practical skill that they can use in their teams and organizations.
Normative Design is a strategic interaction design firm that uses design to help organizations create great experiences for the networked world, including web, mobile and physical environments. We provide world-class services in human centered design, design strategy and digital product development. Our multi-disciplinary design team has helped companies in wide range of industries including banking, real estate, emerging technology and healthcare.
Strategic Innovation Lab (sLab) is a centre for research in design, innovation, and strategic foresight at Ontario College of Art & Design University (OCADU). sLab integrates academic investigation, professional engagement, education and skills development for private, public, and not-for-profit stakeholders. We’re a growing community of researchers and practitioners, design and business professionals, teachers and students, who are passionate about envisioning possible futures.
Auditorium
100 McCaul St.
Toronto, Ontario
unfinishedlectures.eventbrite.com/
Registration: $15 / Rush seats available for OCADU faculty and students with valid OCADU ID
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